The Sound of Football – PEPSI

I know, some will say: What does PEPSI the soft drink comany has incomen with design research? Or what has marketing to do in scientific…

Design & Thinking; Documentary Trailer

found a promising trailer of a documentary, exploring the idea of “design & thinking“. Website: http://www.designthinkingmovie.com/ Trailer: http://vimeo.com/27058468 “The film, by One Time Studio in…

HTWG Konstanz; Bachelor & Master Theses

Visiting my old university (HTWG Konstanz) on occasion of the bachelor and master theses, two projects attracted my attention from a design research point of…

Tesco Homeplus Virtual Store

A week ago I saw the video about the virtual store concept for Tesco/Homeplus in South Korea. I am still thrilled by the simplicity of…